Gag Reflex

Forever? Are you sure about that?

Forever. Everything now seems to be changing something “forever.” Of course it has. It’s always been true. Needless, repetitive to create false drama and significance. And now a cliche as well.

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Site-Specific.

Site-specific. When referring to dance, theater, etc. All the world is not a stage.  Will was wrong on that one. Give me the proscenium arch every time. (Yes, a dullard, I know--unimaginative etc.  But i embrace it.)

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Buy a thesaurus. And while you’re at it, grab a dictionary too.

Agent/Agency.  It's everywhere now, suggesting some form of liberation.  How did a word that means "acting for another" come to replace the word "empowerment"?  

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Existential. Stop It.

Existential.  Everyone's using it now along with the word "threat," i.e. Existential Threat, a threat to the existence of something or other.  Let's make sure not to confuse it with Existentialism, which grapples with the issue of individual human responsibility,...

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Gag Reflex: #AtTheEndoftheDay

At the End of The Day.  This is uttered around 50,000 (could be 500,000) times a day on business television programs (Bloomberg, CNBC, etc.) and various live conferences around the country.    

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Gag Reflex: #overused #YouMadeYourPoint #unnecessary

Like. Used fourth or fifth word by our younger population.  Doesn’t just make you want to gag but, after about two minutes of it, to make you run screaming from the room.  My heart especially goes out to the mothers and...

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Gag Reflex: ICONIC

Iconic.  Similar to Curated.  This has been giving us the dry heaves for years, but they keep sticking their fingers down our throats.

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Gag Reflex: Curated?

Curated.  I knew this thing had escaped its cozy confines of museum administration when a few years ago I read an item in the LA Times describing a new strip retail center whose tenant mix had been “curated” by so-and-so. ...

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Gag Reflex: Game Changer

Game Changer.  Not only has it quickly become a tired cliché, it occasionally becomes a downright atrocity such as this one I saw recently:  "Gene therapy may be a game changer."  Really.  Yes, I guess the transformation of human life...

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Gag Reflex: Great Question

"That's a great question." Really?

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